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EA functioning with Nexon highlights the advantages of working with local publishers

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  • EA functioning with Nexon highlights the advantages of working with local publishers


    "EA functioning with FIFA Mobile Coins Nexon highlights the advantages of working with local publishers when making a best-in-class localised variation of a cell game, but also the rising emphasis on core gambling opportunities on mobile for customers," explained App Annie manager of market insights Amir Ghodrati.

    "That is simply one major reason why consumer spend in mobile gambling is set to reach 2.8x PC/Mac and 3.1x home consoles by the end of 2020. "That is a foul

    The game has proven to be successful because its global launch in October 2016. In reality, we were impressed by FIFA Mobile. At January 2018, the match was downloaded 139 million times around the globe.Due to the continuing coronavirus pandemic, Nexon undergone a drop in profits and revenue year-on-year in Q1 2020. Electronic Arts is geared up to use FIFA as a way to push its mobile division forwards.

    In a call with investorsvia GamesIndustry.biz, CEO Andrew Wilson explained that the publication has"six new soccer mobile games in development to new genres and new markets" Prior to returning to the company, Karp gained expertise in the mobile space through rankings at Zynga and Big Fish Games.

    Shoot out"[Karp] has a huge community out there in the mobile world," said Wilson. "And that now there are a lot of great developers out there who have a great deal of experience and expertise, but they do not have the IP to construct their own games about or the marketing muscle to actually drive acquisition and what's becoming a competitive sector."

    Furthermore, buy FUT Coins is available to working together with different companies"from the context of either licensing or co-development or co-publishing, or sometimes, acquisition."

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